ANFO diploma to Martin Wenstad Janssen

The ANFO Effekt 2020 awards ceremony took place yesterday. The winners in the various categories were this time announced through a digital award ceremony.Strategic customer manager at Aller Consept Store, Martin Wenstad Janssen, participated in the category Smart Single with Talkmore - PlayMore with Talkmore , and we are proud to congratulate him with a well-deserved ANFO diploma for his solid work.

- "This is actually the seventh award, which proves how good it is. There were fifty cases in the category, so of course I'm very proud," says Martin Wenstad Janssen. He believes that the reason for all these awards in the Media Awards, Gulltaggen and Aller Best, among others, is that the case represents how you can actually collaborate with the customer and agency, as well as work together across disciplines internally. The solution is unique, and the case is well documented with results that are great.

- Talkmore has it all, which is why it does so well in the various case competitions," says the talented diploma winner.

Here is the jury's reasoning:

Despite tough competition and a high level of difficulty, challenger Talkmore has achieved fantastic results. The case is solidly written and meets all the ANFO effect rules within the SINGLE category. The jury would like to highlight the exciting angle on the execution where they connect to context and make themselves relevant across many current media cases. We believe such innovation in digital advertising deserves a diploma!

This is the ANFO Effect

ANFO, Annonseforeningen is the interest organization for Norwegian advertisers and marketers. Through ANFO Effekt, outstanding marketing communication is rewarded once a year in precious metals and diplomas. The awards are highly sought after in the industry and are highly regarded. As a communications agency, you submit a so-called Effekt case in a relevant category where you must thoroughly document the effect of your case.

According to ANFO, the aim of the award is to increase competence, promote innovation and creativity, and create pride and awareness of one's own work. It also gives you the opportunity to measure yourself against other brands and agencies.