Aller Media reigns supreme in recent surveys!

There was jubilation in the premises at Hasle when the official quarterly figures for Q2 from MBL were released yesterday! They show that Dagbladet grew the most compared to all news media in Norway for the second quarter in a row, and that 6 out of 10 publications in the growth top compared to Q2 last year are from Aller Media.

- Formidable numbers! Aller Media continues to strengthen its unique position against its competitors and is gaining market share - it's almost enough to make us pinch ourselves," says a proud Commercial Director at Aller Media, Chris Tallerås Steen, after seeing the brand new figures from MBL.

Gaining market share on desktop and mobile

Aller Media stands out in this quarter's surveys! Several media are losing readers, while our media house is gaining market share on both desktop and mobile. More and more people are turning to Aller Media for news, entertainment and good content.

- "It's great to see that editor-driven media continues to grow, and that we are able to capitalize on the editorial growth - commercially! We continue to gain market share, and this is first and foremost due to the rock-solid efforts of everyone at Aller Media," says Chris and continues:

- The editorial teams are doing a great job and the focus on breaking news and TV has created results! We have a large universe with enormous commercial value, which we continue to develop so that we can offer our advertisers the best products on the market.

Exciting launches ahead

At this year's kick-off, our editors presented their plans and ambitions for the coming fall, and revealed a number of exciting news: New podcasts from Aller Social Club, entertainment concepts that will turn web TV on its head, new sites from the innovation company Aller X and not least the reality venture from Se og Hør are just some of the highlights. Read more about the fall launches in Aller Media here.

- The response from the industry has been fantastic and we're looking forward to the fall," Chris concludes.

Want to know more about our products, news or advertising opportunities? Get in touch!