- She's an expert in commercial content!

Aller Social Club continues to grow and now we have recruited one of Norway's most recognizable influencer voices, Annette Haga! She was one of the very first to start blogging in Norway back in 2008 when she was just 17 years old, and quickly became a source of inspiration in fashion and beauty. Today, her content ranges from everyday life as a mother of young children, to interiors and home improvement, to food and travel.

- Annette is an expert in commercial content! Her long experience from the industry and understanding of what the target group wants will benefit our advertisers," says Line Skaar, commercial advisor at Aller Social Club.

- She has extensive experience of inspiring and engaging, and she has a loyal following that has followed her through several phases of her life. This, combined with Annette's desire to create genuine and inspiring content, enables us to offer attractive and versatile advertising solutions to our customers.

Get to know Annette better through 5 quick ones with Annette Haga.

How did you get started with Instagram and as an influencer?
It started quite by accident when I created a blog in 2008! It was very popular in Sweden at the time, but here in Norway we were a bit behind. But I got more and more readers and eventually started to focus more on fashion and outfit photos. When I created Instagram, I had a good starting point, and my blog readers joined me on the new platform.

What do you want to achieve with your platform?
I've done a lot of different things over the past 10 years, and now I'm again very motivated to focus on creating content that engages even more! I want my platform to be perceived as inspiring, entertaining and genuine. I have absolutely zero filter in reality and I don't like to pretend that everything is good when it's not.

How would you describe your profile?
The content I share is largely a reflection of my everyday life and what occupies me - which has therefore changed over the years. It used to be almost all fashion, then I had children and shared a lot more about motherhood. Now I really enjoy a mix of everyday life, outfits, interiors and home improvement. And not least food and travel!

What would be your dream collaboration?
Before, I would have answered "Nestea" (yes, I love iced tea, and yes, that's why my profile is called what it is). But a dream collaboration for me is first and foremost when I already use and love a product/service already, or am introduced to something new and amazing that I love. I don't want to fool anyone by advertising things I can't stand for, because then you lose all credibility and it's important for me to be genuine.

What has been the most fun post for you to create and/or post so far?

Many, many years ago, I took part in a blog competition organized by 7Eleven. The competition was to create the most creative content inspired by their frozen yogurt. Among other things, I hired a photographer, styled myself in various pastel-colored outfits and went to a carnival for a photoshoot. I ended up winning the competition and got to take a friend on a free trip to New York. It was absolutely amazing!