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Published: 25.10.2023

5 key takeaways from our breakfast seminar on TV

Did you miss Aller Media's TV breakfast on October 25? Don't despair. Here we give you 5 key takeaways from the seminar.
TV seminar 2023 7

5 key takeaways:

  1. Want our secret formula for success with online TV content? The magic formula is the letters F-A-K, standing for the three elements your video should contain to be seen: Emotion, action and confrontation. Here you go!
  2. Did you know that the content pillars in Aller Media's TV universe are news, entertainment, sports and consumer? We are big in all four categories, and have exciting and tailor-made advertising solutions for the different segments.
  3. When you advertise on TV in Aller Media, you reach a young target group. This target group is attractive to advertisers, but not necessarily as easy to reach in an editor-controlled and safe environment. That's what you do on TV with us!
  4. Would you like a tip on how to get extra good results from your TV campaign? If you combine preroll and sponsorship, you can significantly improve your results - feel free to contact us to see documentation on this.
  5. We love challenges! Are you about to go live with a campaign on web TV, but lacking that redeeming idea? We're happy to spar with you and can help you with creative input, sketches and suggestions that create value for you and your brand.


Let's talk about the opportunities in TV at Aller Media!

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