Dominance - Expanding full-screen wallpaper

A holistic digital dominance that makes the most of the space. On desktop, an expanding wallpaper combines with full screen for a powerful expression, while the mobile version combines top scroll and full screen into one seamless page view for maximum visibility and impact.

Location: Desktop (front page and article view) + Mobile (all front pages except Dagbladet and article view)
Delivery: Desktop (not visible on small screens) and mobile
Display: Wallpaper, with sticky side panels in scroll + full screen and top scroll along with a full screen.

Desktop specifications:

NB: The background wallpaper must be delivered in size 1920x1300 px (which includes the 1010x400 px area) and the Top Banner of 1010x300 px must be delivered as a separate file. Both files must be in JPG, PNG format.

Advertising material must be delivered at least 3 days before the start of the campaign.

Expanding Wallpaper (1010 x 700 px)

The expanding wallpaper has a total display area of 1010 x 700 px , which is divided into two zones:

• Top banner (1010 x 300 px): This is the top section that is always visible first.

• Background section (1010 x 400 px): Appears as an extension and should integrate seamlessly with the top banner for a cohesive visual experience.

Design tip: Think of these two parts as one unified surface, but make sure that the message and graphics work both separately and together. This creates a better user experience and visual flow.

Mobile specifications:

1080x1080px with a safe area of ​​640x700px . The format can be delivered on both front pages and in articles on all our sites, except Dagbladet front on mobile. Note that the format can only be delivered as a tag.

For full screen, place all components within the "safe area", 528x940px for portrait. This format can be delivered as an image file, html file or tags.