Aller Media AS
Karvesvingen 1, 0576 Oslo
Tel: +47 21 30 10 00
See map
Org.nr. NO 910 119
877
Invoices should be sent to: [email protected]
Display advertising
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Size of the format
980x300
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Device
Desktop and tablet
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
100 kb
The placement of the ad on the website:
Top banner is a desktop ad that is placed at the very top of the website.
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Standard wallpaper
1920x1000 + 1000x300
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Dynamic wallpaper
1920x1000 + 1010x300 + 2 pcs 180x700
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Supported file formats
JPG, PNG, GIF or third-party tags
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Max weight
400 kb (total)
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Device
Desktop
We offer two types of wallpaper ads:
Static Wallpapers with the formats 1000x300 and 1920x1000, perfect for static ads or designs.
In addition, we have Dynamic Wallpapers that include two 180x700 formats. These allow for moving ads and provide the opportunity for content to change or move on the screen. With this flexible approach, advertisers can customize and optimize their campaigns to create either a strong, static presence or dynamic and engaging content.
The ad is placed at the top of the desktop, both on the front page and in the article. The ad will not deliver on small screens where we do not achieve the visibility requirement.
NB: Background wallpaper of size 1920x1000 must be of either JPG, PNG or GIF.
Advertising material must be delivered at least 3 days before the start of the campaign.
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Size of the format
300x600 or 160x600 or 180x500
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Device
Desktop
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
100 kb
The placement of the ad on the website:
Stickyboard is a desktop ad placed on the right and left side of the website. The ad is sticky in scroll, refresh of the ad occurs after a few seconds.
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Size of the format
980x600
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Device
Desktop and tablet
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
150 kb
The placement of the ad on the website:
The ad delivers on desktop. It is placed on the front page of all our websites, as well as in articles on most websites.
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Size of the format
580x400/580x500
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Device
Desktop and tablet
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Supported file formats
gif, jpg and html
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Max size
100 kb
Additional information here.
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Size of the format
300x250 or 320x250
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Device
Desktop and tablet
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
100 kb
The placement of the ad on the website:
The ad delivers on desktop, both on the front page and in the article. On the front page it is placed
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Size of the format
Two image files in size 1920x1080
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Device
Cross device covers
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington.
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Max weight
2 x 150 kb
The placement of the ad on the website:
The full screen can be found on the front page and articles on desktop, tablet and mobile.
Production guide
Image ads
- Create two images with size 1920x1080px.
- Position the background image so that it covers the entire surface. Place all components within the safe area. 528x940px for portrait and 1400x940px for landscape.
Do you want to to create a full screen in HTML?
Full screen is a cross device format, it is therefore important that the material works in both landscape and portrait. The ad must therefore be responsive. It is important that the ad is 100vw and 100vh. This means that the ad takes up the entire space in width and height.
Example:
html{
width:100vw;
height:100vh;
}
Other
HTML spec can be found here.
Advertising material must be delivered at least 3 days before the start of the campaign.
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Size of the format
1920x2160 (responsive)
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Safe zone
Desktop/landscape: 1400x1880. Mobile/horizontal: 528x1880
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Device
Cross device
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Supported file formats
Produced by Aller or Madington.
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Max weight
500kb
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Location
Front page and article
Example:
html{
width:100vw;
height:100vh;
}
Advertising material must be delivered at least 3 days before the start of the campaign.
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Size of the format
320x250 or 300x250
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Device
Mobile phone
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
100 kb
The placement of the ad on the website:
The mobile banner delivers both on the mobile front page and in articles. On the front page, it is placed between the article entries, while in the article it is placed in the body text where the length of the article determines the number of ads.
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Size of the format
1920x1080 / 1080x1080
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Device
Desktop and mobile
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Supported file formats
Third-party tag
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Max weight
200 kb
Description:
The format is delivered on desktop as 1920x1080px with a safe area of 1400x740px, and on mobile as 1080x1080px with a safe area of 640x700px. The format can be delivered on both front pages and in articles on all our sites, except Dagbladet front and Elbil24. Please note that the format can only be delivered as a tag.
If the campaign is to be run against both mobile and desktop, one responsive tag can/should be delivered. If only an advertisement is to be delivered against one device, only one tag with the respective size above is sent.
Other HTML spec can be found here.
Advertising material must be delivered at least 3 days before the start of the campaign.
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Size of the format
390x60 + 600x1080 + 320x400
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Device
Mobile phone
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Supported file formats
JPG, PNG or GIF
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Max weight
200kb (bottom banner and full screen) + 100kb (320x400)
Description:
The format delivers as a static banner at the bottom of the page that expands to a full-screen ad on click. The bottom banner has a size of 390x60px with a safe area of 290x60px. The full screen ad has a size of 600x1080px with a safe area of 528x940px. The bottom banner (390x60) and full screen ad (600x1080) can only be delivered as image files.
To create a real takeover effect, the campaign also comes with an XL banner of size 320x400. The ad format is only delivered in articles. We duplicate this format to cover multiple positions in the article for an even stronger takeover effect.
NB: The number of XL banners in an article will vary depending on the length of the article.
Advertising material must be delivered at least 3 days before the start of the campaign.
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Size of the format
320x400
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Device
Mobile phone
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Supported file formats
JPG, PNG, GIF or third-party tags through AdForm, DV360, SeenThis or Madington
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Max weight
100 kb
The placement of the ad on the website:
The ad is placed both on the front page and in the article on mobile.
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Format size Desktop
1920x1000 + 1000x300, 980x600, 580x400, 320x250, 1920x1080 and 160x600/180x500 or 300x600
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Format size Mobile
320x400, 1920x1080
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Device
Desktop and/or Mobile
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Supported file formats
JPG, PNG, GIF or third-party tags
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Max weight
Placement of ads on the website:
Front dominance is offered on both desktop/tablet and mobile, purchased per device. The product delivers on the front page of the website from the top ad down to and including full screen.
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Image format
All standard formats available
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Headline
Max 25 characters
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Logo image
Max 100x100, format: jpg/png
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Name of customer
Max 25 characters
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Size of the format
Two image files in size 1920x1080
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Device
Cross device covers
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Supported file formats
gif, jpg and html
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Max weight
2 x 150 kb
Production guide
Image ads
- Create two images with size 1920x1080px.
- Position the background image so that it covers the entire surface. Place all components within the safe area. 528x740px for portrait and 1400x740px for landscape.
If you want to produce full screen in HTML, you can find the spec here
The ad comes in the sizes: 300x250, 320x250, 300x600, 580x400 and 980x300.
Image: Has an aspect ratio of 1.91:1 which means that the width is almost double the height.
- If you are unsure of the aspect ratio of an image, you can use an aspect ratio calculator, which can be easily found with an online search.
- Max size 1200x627 pixels, but we recommend 580x304 pixels
- Max 100KB
Advertiser: No more than 25 characters (e.g. Aller Media)
Title: No more than 90 characters (recommended 25 characters)
Logo (optional): On some sizes (300x250, 320x250 and 580x400) the logo will be very narrow if you use an aspect ratio wider than 3:1.
- Aspect ratio from 1:1 to 3:1 (recommended 2:1)
- Recommended size from 128x128 to 384x128 pixels
- Max 50KB
