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Embla does it best
Norway's largest consumer website, Dagbladets Din Side, is having great success with a program that gives you the tips you didn't know you needed.
Have you been removing avocado stones incorrectly all your life? Do you spill when you put washer fluid in your car? What does a toothbrush have to do with sewing threads? The answer is provided by host Embla Hjort-Larsen, who helps most people to a simpler, easier and better everyday life.
This is an entertaining web TV show on the Internet's terms, and you'll recognize tips and tricks that catch your eye as you scroll on your mobile.
The miracle cure that makes the oven sparkling clean, the trick that makes sneakers chalk white again and the secrets to making taco night perfect are served up by Embla in an engaging and humorous way. "Embla does it best" reaches our friends at KK, consumer enthusiasts at Din Side, young cool girls at Se og Hør and the masses at Dagbladet and Sol. For us, "Embla gjør det best" is an example of content that reaches the breadth, niches and different target groups in Aller Media's web TV universe.
