Børsen

NTB 740228869
Borsen logo no bg

Finance for the people - not just boring numbers, accounts and budgets

Dagbladet's financial website Børsen has seen tremendous growth since its launch in 2019. Every day, Børsen delivers high-quality financial and business journalism, presented in a tabloid style and written in a way that everyone can understand.

In addition to financial and business news, you'll find share and exchange rates and an overview of what's happening

on the stock exchange, as well as news about the big names, luxury life and real estate. Using classic tabloid means, fast pace and talking heads, it has quickly grown to become Norway's coolest financial website.

Almost 350,000 users visit Børsen every day. This makes Børsen Norway's second largest financial and business website in terms of the number of unique users.

Jan Thomas Holmlund

Dear advertiser,

Our aim is to be first with the latest news, while explaining how the big numbers affect the lives of ordinary people. In addition, Børsen brings readers close to the big names, giving them an insight into how the richest people live and work. The response from readers has been fantastic so far. That's why we have now doubled the number of journalists, so that we can reach our very ambitious goals to grow further and offer even more quality journalism in 2022.

Jan Thomas Holmlund

Development editor, Børsen

Key figures

Total coverage

408600
Weekly readers
25 %
Women
75 %
Men

Age

4%

12 - 19 years

32%

20 - 39 years

37%

40 - 59 years

27%

60 years +

Readers' interests

82 %
Health
81 %
Personal finance
79 %
Food and drink
81 %
Travel and vacations
69 %
Exercise and training
66 %
Home renovation and maintenance
64 %
Electronics
45 %
Car and engine

Source: Kantar Consumer & Media - Q4 2023