Børsen

NTB 740228869
Borsen logo no bg

Finance for the people - not just boring numbers, accounts and budgets

Dagbladet's financial website Børsen has seen tremendous growth since its launch in 2019. Every day, Børsen delivers high-quality financial and business journalism, presented in a tabloid style and written in a way that everyone can understand.

In addition to financial and business news, you'll find share and exchange rates and an overview of what's happening

on the stock exchange, as well as news about the big names, luxury life and real estate. Using classic tabloid means, fast pace and talking heads, it has quickly grown to become Norway's coolest financial website.

Jan Thomas Holmlund

Dear advertiser,

Our aim is to be first with the latest news, while explaining how the big numbers affect the lives of ordinary people. In addition, Børsen brings readers close to the big names, giving them an insight into how the richest people live and work. The response from readers has been fantastic so far. That's why we have now doubled the number of journalists, so that we can reach our very ambitious goals to grow further and offer even more quality journalism in 2022.

Jan Thomas Holmlund

Development editor, Børsen

Key figures

Total coverage

393865
Weekly readers
26 %
Women
74 %
Men

Age

3%

12 - 19 years

26%

20 - 39 years

44%

40 - 59 years

27%

60 years +

Readers' interests

92 %
Personal finance
82 %
Travel and vacations
83 %
Health
81 %
Food and drink
71 %
Electronics
72 %
Home renovation/maintenance
72 %
Exercise and training
56 %
Interior/furnishings for home

Source: Consumer & Media '25/2 - Q2(25) - MGI, 12+